It can seem challenging to make money as an artist without straying too far from your creativity. However, there has never been more opportunity for creatives to earn a living while promoting and practicing their art. Here are a few popular ways artists are working and creating in 2022.
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Optimize Your Online Presence
Are you struggling to get your art noticed online? If you’re trying to build your talent into a lucrative career in the arts, you need to have a solid online presence to be discovered and gain a following. You can create an art blog that houses your professional portfolio and contact information. Having a website to direct potential clients or collectors to is vital for networking and building your name recognition. Be sure to keep this website up to speed and mobile-friendly, so you don’t lose any potential business.
Become an Influencer
Not only is it essential for your website to be optimized, but your social media accounts should also be updated and active. Becoming an influencer in the art world can lead you to many opportunities to make money through sponsorships and direct commissions. Build your blog and profiles to promote other artists’ works alongside your own. Engage directly with your followers and other creatives online so you can become a known member of your online art community. Social media will become an integral tool for marketing your work as your art gains popularity.
Many digital artists are finding fantastic success in the world of NFT creation. NFTs or non-fungible tokens are unique digital assets exchanged on a blockchain, like a cryptocurrency. NFTs are all unique and cannot be replicated or tampered with. In the last several years, NFTs have been used to solve issues of provenance and valuation in the digital art world by being used as certificates of ownership for digital artwork. Digital artists can mint their pieces into NFTs and sell them on an NFT market such as FTX. A marketplace like FTX walks you through each step of how to make an NFT and helps you easily sell or auction your NFTs to collectors.
Join an Art Collective
If you’re looking for a new way to promote your art and reach a wider audience, consider joining or starting an art collective. It collective is a group of artists who work together for a common goal or project. Reach out to artists you know or want to work with and brainstorm a fun, creative project to work on together. Create social media pages to promote your project and each artist in the collective. Its collectives are a great way to generate interest in your art and network with other creatives.
Locally promoting your work by attending art fairs and festivals is a great way to build your name in your community. Making your name as a local artist can open opportunities for you to work with local businesses and leave your mark on your city. Sell your art locally, build recognition, and you may even be able to open a storefront or work with other local companies to design their brands. Engage with your local art community to see what opportunities are available.
Teach a Course
If you’re not ready to display and sell your art, you can still make money by teaching an art course. Teaching art can be a great opportunity to network with other creatives and find new opportunities to promote your art. In-demand courses could include how to create NFTs, how to use digital art tools, or how to build a personal website.
Freelance Design & Networking
Freelancing is an excellent way for artists and creatives to make money in 2022. The demand for digital design work has never been higher, with more businesses and consumers turning to eCommerce for convenient shopping. Dynamic website design and creative content can differentiate top competitors in any industry. Freelancing is great for a flexible work schedule and provides an opportunity to network with other professionals in the design industry.
Making money and promoting your work as an artist doesn’t have to be a struggle. You can make money in the art world in many ways. Take advantage of technology and the many opportunities available for designers in 2022.